Speedway, as is the case with all motorsports, depends heavily on sponsorship to exist. Clubs these days operate their own marketing departments in order to help their own budgets. Riders however, particularly in the harsh current economic climate, have to rely increasingly on the generousity of supporters coming forward with spontaneous cash donations to help ease the strain on their own racing budgets which have diminished in line with the sponsorship budgets available to businesses today. In 2009 Ipswich Speedway assessed the cost for each individual team member for an average meeting as follows; Engine wear and tear £80, Clutch wear and tear £50, Rear Tyre £35, Miscellaneous Breakages £30, Insurance £22.50, Oil £15, Sundries £7, Goggles & tear-offs £6.50, Methanol (fuel) £6 = Total of £252 per meeting. This is regardless of points money, which may not cover expenses, and the pence-per-mile travel allowance which in no way cover the real costs incurred at todays prices. It is therefore obvious that all riders need to maximise their marketing potential by introducing schemes that will prove attractive to everyone; Companies large and small, the self-employed, individuals, and groups of supporters. Only by providing value for money recognition will we be able to attract the much-needed new sponsors to our sport. For a long time speedway has relied on its hard-core, long-term supporters to help it through hard times. Now it needs to recognise that we need to expand our horizons and introduce new schemes and incentives that will help attract new money into the sport, whilst still recognising and rewarding those we have for so long relied upon.   At Team LBR we are always willing to tailor sponsorship packages to suit specific individual requirements. Marketing your business in the high profile, adrenalin packed environment of an exciting motorsport can be a very affordable and productive way of achieving cost-effective results. By having your logo displayed on Lewis's racewear, machinery, transport, and merchandise, as well as in the pits at Arlington and on this website the exposure for your company will reach speedway fans all over the world via magazine, tabloid press and TV coverage. Why not see if we can help you? - Our sponsorship team are ready and waiting to help you beat the recession. Please feel free to contact us. Individuals and the self-employed or small businesses may prefer to join our 100 Club, which offers the chance to become involved as a Team LBR Partner for less than £2 per week!